In 2020, Quaker Oats made headlines when they announced they would retire the “Aunt Jemima” brand, citing its origins in racial stereotypes and the broader push for social justice inspired by the Black Lives Matter movement.
But not everyone supported the decision.
Just one day after the news broke, Marine Corps veteran Larnell Evans Sr., great-grandson of one of the women who portrayed Aunt Jemima, spoke out against the move, calling it a blow to his family’s legacy.
In 2020, Quaker Oats made headlines when they announced they would retire the “Aunt Jemima” brand, citing its origins in racial stereotypes and the broader push for social justice inspired by the Black Lives Matter movement.
But not everyone supported the decision.
Just one day after the news broke, Marine Corps veteran Larnell Evans Sr., great-grandson of one of the women who portrayed Aunt Jemima, spoke out against the move, calling it a blow to his family’s legacy.
What’s your take on this issue? Should brands erase controversial history, or find ways to acknowledge and honor it responsible
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